Ecommerce platforms are irreplaceable in this digital era, and most small to large-scale selling businesses depend on this platform to reach customers and sell their products digitally. Top eCommerce platforms bring ease to online selling. With these platforms, you can easily sell your products online without worrying about inventory space and volume. An eCommerce SEO company is critical in making an eCommerce platform more efficient and successful.
So, if you plan to set up your online selling business on an eCommerce platform or want to set up your own eCommerce platform, you must be curious about it. Here, we will share a list of top eCommerce sites. Not only that, here we will also cover some other interesting details like, what is an e-commerce platform, the importance of SEO in eCommerce, and ways to choose the best SEO eCommerce company. So, what are you waiting for? Let us start exploring.
What is an Ecommerce platform?
Before discussing the list of top eCommerce platforms and why you need SEO for eCommerce platforms, we will discuss what an e-commerce platform is. An eCommerce platform is specific software that enables sellers to create a fully functional online selling store. This platform enables customers to purchase a seller’s products through the internet. In addition, when you choose the best eCommerce SEO services for your eComm platform, you can make the most of your investment.
Also, several types of eCommerce platforms exist, each with unique features. The three primary types of eCommerce platforms are Headless, subscription-based, and open-source.
Best eCommerce Platforms in 2023
Today you can have various eCommerce platforms that help sellers to sell their products and services via the internet. And most of these leading eComm platforms have robust SEO optimization, making them user-friendly, intuitive, and easy to use.
And here is a list of top e-commerce platforms given below –
#1 Shopify
No wonder Shopify is one of the largest eCommerce platforms with a vast market share. Also, the robust eCommerce SEO services used to optimize this site are crucial to its popularity. Shopify is one of the most popular platforms to open an online store for any beginner and also effectively handles big sales.
Pros
⦁ The pool of informative materials – The platform has a pool of information that can answer any query of a seller or buyer.
⦁ Scalability – Seller can easily upscale their business with Shopify.
⦁ Massive range of plugins and apps – The platform has 6,700+ apps and plugins to support accessible communication between sellers and buyers.
#2 BigCommerce
BigCommerce is another popular eComm platform in current times. The platform is continuously growing and becoming a significant name in eCommerce. BigCommerce is best known for the massive size of inventory it offers to its users.
Pros
⦁ Ample channel support – BigCommerce supports many popular channels and provides easy management options. Facebook, Instagram, Twitter, eBay, Amazon, etc., are some channels this platform supports.
⦁ Upgraded inventory management – The platform helps to tie 600+ variants with a single SKU.
Beginner-friendly – You can optimize your store on Big Commerce without knowledge about HTML or CSS, like coding programs.
#3 Wix
If you are interested in eCommerce, then you have definitely heard about the Wix eComm site that incorporates eCommerce services to reach a wider audience. Wix can support both types of sellers who need simple product lining with minimal inventory space or require massive inventory space.
Pros
⦁ Unmatched security – Wix offers robust and dynamic security tools for a safe transaction (for both customers and merchants).
⦁ Easy to set up – Setting up an online store with Wix is easy.
⦁ Easy to customize – The platform is also easy to customize, and seller can edit their store settings easily compared to BigCommerce platforms.
#4 Hostinger
Hostinger is also a popular eComm platform in today’s market. The platform is best known to be the top web hosting solution. However, it also works as an eComm platform that allows many sellers to set up their online store and sell digitally.
⦁ Cost-effective – It is one of the best and most affordable eComm platforms that offers a $2.99 subscription/month.
⦁ Drag-and-drop editing – Hostinger offers a drag-and-drop editing tool that does not require any technical knowledge to edit your option.
⦁ WordPress friendly – WordPress is one of the finest website-building solutions in current times, and this platform offers 24/7 WordPress support with automatic installation and updates for your store.
#5 Squarespace
Unlike other mainstream eCommerce platforms, Squarespace does not only focuses on a cart-oriented shopping experience. This digital selling store platform can bring uniqueness to selling, and sellers can offer their customers more than just an online shopping facility.
Pros
⦁ Low-maintenance – Squarespace offers lower maintenance, unlike WordPress-built sites. And it can automatically update without any help when needed.
⦁ Endless storage – Another crucial benefit of Squarespace is its endless storage option.
How important is SEO for e-commerce?
eCommerce SEO includes a complex process for marketing yet offers significant benefits. SEO or search engine optimization practice; thus, eCommerce SEO helps optimize the site according to SERP. Here we will share a brief list of factors that makes SEO important for e-commerce platforms –
⦁ Better visibility – e-commerce SEO services offer improved visibility which is essential in digital business. For example, if your platform does not appear on the search engine, people will choose someone whose site appears when they search for a specific topic or product.
⦁ For higher SERP ranking–Ranking on the top SERP or search engine result page is essential for every business trying to thrive in the digital marketing world. Ranking a good position on the SERP can increase brand visibility, site traffic, and better conversions.
⦁ Organic traffic – when you hire an eCommerce SEO company to optimize your platform, you can gain better visibility, leading to increased organic traffic on your site. You do not have to invest a lumpsum in paid promotions.
⦁ Increase brand awareness – Another reason eCommerce SEO services are essential for eCommerce platforms is increased brand awareness. Optimizing your eCommerce SEO can help market your brand and create customer awareness.
How to choose the best SEO eCommerce Company?
SEO services for eCommerce platforms are indeed helpful in boosting growth and achieving remarkable success. However, all these depend on the SEO company you hire. To make the best of eCommerce SEO, you must choose the best e-commerce SEO company.
And here are a few ways to pick the right one; you can also read this blog to know more-
⦁ Reputation – Good reputation in the market is essential for every service provider. And there is no exception when you look for an eCommerce SEO company.
⦁ Knowledge about your industry – Also, ensure the company you choose has in-depth knowledge about your industry. It will make them easily understand your needs or requirements.
⦁ Guaranteed performance – Always choose an SEO service provider who can guarantee performance.
⦁ Experience – It does not mean that new companies cannot offer quality services. But when you choose an experienced SEO service provider, you can rely on them for the work. And they can also bring innovative and quick solutions as they have good experience in this field.
⦁ Reasonable pricing – SEO services for eCommerce platforms require advanced tools and technical support. But a quality service provider will always offer reasonable pricing.
SEO services for eCommerce platforms can effectively boost your platform’s success. And Digital India Leader is the leading e-commerce SEO company in India that can offer the best SEO solutions for eCommerce sites.
